Google, YouTube, Sony, BMG, and Universal Tie a Knot


Google Buys YouTube - (by PaidContent)So, news that Google bought YouTube for $1.65 billion in stock seems to be all over the place.  Not bad for a 19-month-old company, ay?

Also interesting, is the series of announcements concerning the major record labels and GooTube (or is it Yougle?):

The announcements differ slightly, but all touch on several interesting deals:

Very interesting.  It’s a little sad to think that indie and unsigned bands will now find it harder to get attention in a space that’s cluttered with big name content, but as far as the labels are concerned, it’s a smart move.  They’re simultaneously monetizing music and videos while generating increased exposure for them, some of which are rotting away in an archive somewhere.  Add to that the fact that users are no longer hindered by legal threats of using copyrighted content, and are actually rewarded when such content is viewed on their websites…it could lead to a mashup explosion.  Smart, smart, smart.

Posted to Indie Music Videos by Mike on
October 10, 2006
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Comments
Comment by Taylor on October 11, 2006 @ 7:14 pm

Yep, I agree, most of the press passed over the content provider deals but I’m guessing they were pretty key to getting the Googl-YouTube deal done. See Gigaom.com for details…

Comment by MikeB on October 12, 2006 @ 4:51 pm

For anyone that’s interested, here’s Om’s post that Taylor mentions above:
http://polls.gigaom.com/2006/10/09/goobed/

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